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A Practical Guide to Ethics in Public Relations is brimming with case studies, practitioner advice, practical ethical dilemmas and popular culture references to help students better understand and engage with the inevitable ethical dilemmas that arise in marketing communication. Meer
*A steady-selling "practice basics," thoroughly revised; 40% new material includes a new chapter on insurance, plus sections on developing an electronic communications policy, digital marketing ethics, telemental health, when to use paper versus electronic records, and more. Meer
This volume takes a hard look at the soft practice of corporate governance. It grew out of a series of contributions from the Third ISBEE World Congress on Business Ethics that took place on July 2004 in Melbourne. Meer
This book proposes a critical analysis of the new corporate responsibilities in a globalizing world. It is built around the creative and entrepreneurial power of the business firm and the new opportunities and challenges offered by science and technology, globalization and deregulation. Meer
Embedding CSR into Corporate Culture demonstrates that a new frontier for corporate social responsibility is possible in theory and practice. The key idea - discovery leadership - enables corporate managers to deal effectively with problems, issues, and value clashes occurring at the corporation-society interface. Meer
Knowledge management is crucial to organizational learning, innovation and success within organizations. This second edition of the successful knowledge management reader provides a core source of key theoretical thinkers in the field and presents the most up-to-date leading-edge articles that explore emerging trends. Meer
Knowledge management is crucial to organizational learning, innovation and success within organizations. This second edition of the successful knowledge management reader provides a core source of key theoretical thinkers in the field and presents the most up-to-date leading-edge articles that explore emerging trends. Meer
The systematic analyses and application of wisdom to professional pursuits has been extremely elusive. This book aims to integrate the insights of some of the field's most respected thinkers to further our understanding of its essential characteristics, consider how it might be practically applied, and explore how it might be developed. Meer
In commerce, many moral failures are due to narrow mindsets that preclude taking into account the moral dimensions of a decision or action. In turn, sometimes these mindsets are caused by failing to question managerial decisions from a moral point of view, because of a perceived authority of management. Meer
As societies become more polarized, there is increasing pressure for business leaders to have a sense of purpose and to make moral decisions. Being a good leader requires both a keen understanding of the realities of human decision making as well as an analysis of what is right and wrong. Meer
In Foreclosed, Christopher K. Odinet gives voice to the stories of homeowners that have been neglected, particularly those facing foreclosure and deep financial distress. Meer
There is a growing movement to incorporate faith and spirituality in the workplace, to do things better, to utilize all the human capabilities of employees, and to truly revolutionize the role of business in the world. Meer
Police Studies constitute an important area of academic inquiry and policing raises a large number of ethical questions, yet to date there has been a paucity of research on the subject. Meer
In the current crisis context, capitalism is questioned by its detractors or defended by its partisans. The concept of Socially Responsible Capitalism (SRC) is based on the entrepreneurial spirit. Meer
Analyzing the transformation of climate activism in a rapidly changing political landscape, this book traces everyday renewable energy actions within a growing 'epistemic community', dispersed across organizational boundaries and domains. Meer
Therapy Talk aims to help those who apply 'the talking cure' become better at their jobs by enabling them to understand how their verbal responses may channel the conversation partner into a particular direction, promoting conversation analysis as a useful tool to study and enhance the therapeutic alliance between client and practitioner. Meer
Therapy Talk aims to help those who apply 'the talking cure' become better at their jobs by enabling them to understand how their verbal responses may channel the conversation partner into a particular direction, promoting conversation analysis as a useful tool to study and enhance the therapeutic alliance between client and practitioner. Meer
Offers deal-makers techniques to access mutually beneficial solutions that cannot make their way to the bargaining table without a cooperative strategy that enables the parties to together with mutual benefit and success. Meer
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