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GebondenEngels9781526478863 20-9-2019
Contemporary Issues in Marketing brings together theory and practitioners' perspectives to present a coherent understanding of topical issues in marketing.  Meer
266,56
Verwachte levertijd ongeveer 16 werkdagen
31,37
Verwachte levertijd ongeveer 16 werkdagen
PaperbackEngels9781529624243 28-11-2024
This textbook introduces students to the field of marketing management by drawing on a customer-centric approach that best reflects the way marketing is conceptualised and practiced today.  Meer
77,52
Verwachte levertijd ongeveer 8 werkdagen
GebondenEngels9781529781205 23-12-2022
An introduction to the marketing communications tools, theories and strategies in an easy-to-read way.  Meer
221,55
Verwachte levertijd ongeveer 16 werkdagen
paperbackEngels9781118684412 24-9-2013
31 Days to Millionaire Marketing Miracles is a breakthrough blueprint outlining the proven steps for successfully attracting more leads, getting more clients, and making more sales.  Meer
27,30
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9781118725603 20-1-2015
Gain, engage, and retain customers with positive experiences A positive customer experience is absolutely essential to keeping your business relevant.  Meer
25,91
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781137271471 31-10-2013
Companies and agencies spend vast amounts of money to advertise and brand products and music has been an important part of this. This book assesses how from selecting sound and music for individual products and adverts many large companies have moved to develop a music strategy to align their brand and create emotional impact.  Meer
80,29
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781119074229 25-3-2016
The fundamental relationships among brands, media, and people are being transformed, and just as we try to adapt, along comes a new disruption. Are you and your organization prepared to deal with today s unprecedented speed and scope of technological change?  Meer
32,84
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9781119094227 23-10-2015
Guide your sales force to its fullest potential With a proven sales management and execution process, Sales Management For Dummies aids organizations and individuals in reaching the highest levels of success.  Meer
31,45
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781119291756 11-11-2016
A smart, practical guide to rocket–powered business growth Aligned to Achieve puts sales and marketing on the same page, creating a revenue ′dream team′ that will drive your organization to new heights.  Meer
27,30
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781137389169 4-7-2014
Marketing Big Oil begins with an historical perspective looking at how Big Oil came to be and then analyzes the marketing and corporate branding programs of these oil titans to demonstrate what does and doesn't work, showing us how even the largest companies sometimes fail to get their message across.  Meer
61,99
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781119345114 10-10-2017
The world needs more storytellers. Storytelling is an inherently innovative activity. When organizations find their best stories and tell them to the world, they re not only building a reputation, they′re flexing the same muscles that allow them to pivot quickly around crisis or opportunity, and solve problems more creatively.  Meer
27,30
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781118489529 7-12-2012
Retail Marketing and Branding, 2nd Edition looks at how retailers can make more out of their marketing money with retail best practices in branding and marketing spend optimization.  Meer
49,46
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9781119966197 17-8-2012
The new and extended Second Edition of the award–winning textbook Sustainability Marketing: A Global Perspective provides a sustainability–oriented vision of marketing for the twenty–first century.  Meer
66,02
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9781118311837 31-8-2012
Harness the power of marketing and watch your business grow Having your own business isn′t the same as having customers, and one is useless without the other.  Meer
41,15
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781137386298 23-10-2014
It’s a tough time to be a marketer. Many are drowning in data, disrupted by generative AI, overloaded with demands, bombarded with competing priorities, and underfunded to take on challenges.  Meer
43,69
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781137387240 6-11-2014
Junmin Wan takes a two prong approach to analysing this pressure in Japan in his new volume Consumer Casualties. He first clarifies the consumer preference for habit to identify useful approaches toward solving a number of economic issues, such as gambling and other addictive practices.  Meer
122,99
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781118428375 29-1-2013
Debunks the myths of the traditional rules of presentations In today′s commodity–based marketplace it is harder than ever to differentiate even the most superlative services and products.  Meer
27,30
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781119488958 5-6-2018
Develop and implement an effective content strategy tailored to your business s needs Inbound Content is a step–by–step manual for attracting the right people, turning them into leads, and closing them into customers.  Meer
27,30
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9781118373439 31-1-2014
Helping tech–savvy marketers and data analysts solve real–world business problems with Excel Using data–driven business analytics to understand customers and improve results is a great idea in theory, but in today′s busy offices, marketers and analysts need simple, low–cost ways to process and make the most of all that data.  Meer
59,15
Verwachte levertijd ongeveer 9 werkdagen

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