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Marjolein Bongers, Richard van Kray

Sales zonder bullshit

In dit boek combineren Richard van Kray en Marjolein Bongers hun expertise op het gebied van sales en LinkedIn tot een unieke gids waarmee je de effectiviteit van je salesaanpak flink zult verbeteren.
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PaperbackEngels9781948426435 5-7-2023
200,82
Verwachte levertijd ongeveer 16 werkdagen
paperbackEngels9783030189105 1-5-2019
The 2019 International Conference on National Brand & Private Label Marketing is a unique academic forum for presenting and discussing original, rigorous and significant contributions from researchers around the world on marketing issues that retailers, store brand managers and national brand managers are facing.  Meer
120,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783030093358 25-12-2018
With a special focus on private label food brands and manufacturer brands, this book provides a comprehensive overview of the fast-moving consumer goods marketing landscape.  Meer
141,29
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9783030124526 4-7-2019
This book covers a very broad range of topics in marketing, communication, and tourism, focusing especially on new perspectives and technologies that promise to influence the future direction of marketing research and practice in a digital and innovational era.  Meer
240,99
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9783030154356 4-6-2019
This book represents a major milestone in the endeavour to understand how communication is impacting on the fashion industry and on societal fashion-related practices and values in the digital age.  Meer
180,99
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9783030180539 20-9-2019
This book focuses on recent developments in consumer law, specifically addressing mandatory disclosures and the topical problem of information overload.  Meer
180,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783030180560 20-9-2020
This book focuses on recent developments in consumer law, specifically addressing mandatory disclosures and the topical problem of information overload.  Meer
180,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783030488123 14-7-2021
The luxury fashion industry is one of the best performing and fastest growing industries in today’s business landscape, and is set to continue expanding over the next years.  Meer
159,59
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783030107338 19-2-2019
This book highlights essential concepts, models, and processes that help those responsible for making pricing decisions – whether professionally or privately – to effectively engage in product pricing activities.  Meer
72,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783030124557 14-8-2020
This book covers a very broad range of topics in marketing, communication, and tourism, focusing especially on new perspectives and technologies that promise to influence the future direction of marketing research and practice in a digital and innovational era.  Meer
240,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783030317355 21-1-2021
This book aims to revisit the “traditional” interaction between channel strategies and the marketing mix in a connected world. In particular, it focuses on the following four dimensions in this context: Consumers, Products, Value Proposition and Sustainability.  Meer
168,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783030661182 3-4-2021
Branding is an increasingly important part of business strategy for all types of businesses, including start-ups, SMEs, NGOs, and large corporations. This textbook provides an introduction to brand management that can be applied to all these types of organizations.  Meer
86,39
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783030409951 15-3-2021
This book explores customer-supplier relationships in B2B markets focusing on interaction between parties. Drawing on three fields of research – studies of relationships in marketing, social interactionism in sociology, and sense-making in social psychology – the author explores the concepts and roles of actors in business relationships and how the behaviour of actors within an interaction affects the development of those relationships.  Meer
122,99
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9783030298678 21-11-2019
This book offers a new method for aligning brand management and user experience goals. Brand management deals with conveying individual brand values at all marketing contact points, the goal being to reach the target group and boost customer retention.  Meer
90,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783030765224 28-5-2022
This book highlights the latest research articles presented at the second Digital Marketing & eCommerce Conference in June 2021. Papers include a diverse set of digital marketing and eCommerce-related topics such as user psychology and behavior in social commerce, influencer marketing in social commerce, social media monetization strategies, social commerce characteristics and their impact on user behavior, branding on social media, social media-based business models, user privacy and security protection on social media, social video marketing and commerce, among other topics.  Meer
192,99
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9783030474546 2-7-2020
This book focuses on how rivalry influences fan perceptions and behaviors, the role of organizations to responsibly promote rivalries, and discusses how to decrease negative and group-member deviance surrounding sport rivalry.  Meer
61,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783030459628 27-6-2021
This book discusses the effectiveness of Western organizations’ social media strategies in the Middle East. Social media has changed the rules of doing business, but the exact impacts vary across regions.  Meer
183,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783030092382 1-2-2019
This book links research in wine marketing/management and wine tourism, offering international and multidisciplinary perspectives.  Addressing the evolving nature of the wine tourism industry and market, the book brings in new research streams and technology advances such as; social media, customer empowerment and engagement, co-creation, social / responsible marketing and wine consumption.  Meer
196,19
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9783030633752 26-3-2021
This book devises an alternative conceptual framework to understand digital transformation in the cultural heritage sector. It achieves this by placing a high importance on the role of technology in the strategic process of modeling and developing cultural services in the digital era.  Meer
180,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783030839116 8-2-2023
The dynamics of the world’s pervasive digital technologies is transforming organisations and enabling enterprises to create sustainable competitive advantage.  Meer
183,99
Verwachte levertijd ongeveer 9 werkdagen

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