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In recent years, luxury brands have deviated from the principles of craftsmanship, rarity, uniqueness and heritage. Conglomerates such as LVMH and Richemont have grown at an unprecedented pace and show no sign of slowing. Meer
This book explores the lives, inventions, discoveries, and significant work of three extraordinary European inventors with noteworthy links to the great Thomas Alva Edison – Alessandro Volta, Nikola Tesla, and Eric Tigerstedt. Meer
Advertising Confluence offers a unique blend of both traditional and contemporary social media thinking about advertising and integrated brand promotions throughout the world. Meer
Radical Decision Making offers a controversial new framework to the conventional strategic change management conversation. While many approaches provide a discussion on a singular level, Dr. Meer
Presents an ultimate theory of knowledge-based management and organizational knowledge creation based on empirical research and an extensive literature review. Meer
A step–by–step guide to successfully transforming any organization
It is well recognized that succeeding at innovation is fundamental in today′s hyper–competitive global marketplace. Meer
Optimizing Supply Chain Performance takes industrial case studies from SMEs in China to examine the importance of information sharing and coordinated management as essential mechanisms to improve supply chain performance. Meer
Product Development Strategy provides a concise theoretical and analytical discussion relating to the theory and practice of strategy, innovation capacity, and entrepreneurial performance. Meer
Using case studies from a wide range of fields and historical settings, On Effective Leadership seeks to explain why some leaders are effective, why many are not, and why only a very few are exceptional. Meer
Using case studies from a wide range of fields and historical settings, On Effective Leadership seeks to explain why some leaders are effective, why many are not, and why only a very few are exceptional. Meer
This book uses stigma theory to provide meaningful insight into the coping mechanisms of employees who experience critical and judgmental reactions to their religion in the workplace. Meer
Organizations in the Face of Crisis offers a new approach to the treatment of threats to an organization, the brand, and the stakeholders. Case studies and diagnostic tools are used to demonstrate the effects of a crisis and to provide insight and strategies on managing the crisis at hand as well as the long-term effects. Meer
The Challenge for Japanese Multinationals is about strategic issues of modern management from the view of global business practice.
In the 2010 issue of Fortune Magazine's top 500 Multi-National Corporations, the USA ranked number one with 139 companies. Meer
This book tackles the role of universities in driving economic growth. Their role as providers of talent, technology and new ideas is considered in the light of the 2008 Global Financial Crisis. Meer
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