<br> <br> Preface. <br> <p> I. Overview. </p> <p> II. Elements Of The Scorecard. </p> <div style="margin-left: 0.2in;"> Element 1. Compelling Unserved Need. </div> <br> <div style="margin-left: 0.2in;"> Element 2. Explainable Uniqueness. </div> <br> <div style="margin-left: 0.2in;"> Element 3. Sustainable Differentiation. </div> <br> <div style="margin-left: 0.2in;"> Element 4. Demonstrable Now. </div> <br> <div style="margin-left: 0.2in;"> Element 5. Good Competition. </div> <br> <div style="margin-left: 0.2in;"> Element 6. Bad Competition. </div> <br> <div style="margin-left: 0.2in;"> Element 7. Compelling Pricing Possible. </div> <br> <div style="margin-left: 0.2in;"> Element 8. Closable Customers. </div> <br> <div style="margin-left: 0.2in;"> Element 9. Quality of Evidence of Demand. </div> <br> <div style="margin-left: 0.2in;"> Element 10. Ahead of the Market. </div> <br> <div style="margin-left: 0.2in;"> Element 11. Ambush Exposure. </div> <br> <div style="margin-left: 0.2in;"> Element 12. “Hot Market”. </div> <br> <div style="margin-left: 0.2in;"> PERSONAL. </div> <br> <div style="margin-left: 0.2in;"> Element 13. Attitude of Confidence and Fearlessness. </div> <br> <div style="margin-left: 0.2in;"> Element 14. Commitment. </div> <br> <div style="margin-left: 0.2in;"> Element 15. Staying Power. </div> <br> <div style="margin-left: 0.2in;"> Element 16. Passion. </div> <br> <div style="margin-left: 0.2in;"> Element 17. Management Competence. </div> <br> <div style="margin-left: 0.2in;"> Element 18. Honesty and Integrity. </div> <br> <div style="margin-left: 0.2in;"> Element 19. Success Ethic. </div> <br> <div style="margin-left: 0.2in;"> Element 20. Looking Good in the Lobby. </div> <br> <div style="margin-left: 0.2in;"> OPERATIONS. </div> <br> <div style="margin-left: 0.2in;"> Element 21. Cash Flowing Now. </div> <br> <div style="margin-left: 0.2in;"> Element 22. Revenue Model That Swamps Costs. </div> <br> <div style="margin-left: 0.2in;"> Element 23. Delivery Advantages. </div> <br> <div style="margin-left: 0.2in;"> Element 24. Resources Available. </div> <br> <div style="margin-left: 0.2in;"> Element 25. Preemption and Domination. </div> <br> <div style="margin-left: 0.2in;"> Element 26. Strategy to Penetrate Market. </div> <br> <div style="margin-left: 0.2in;"> Element 27. Strategy for Breaching the Chasm. </div> <br> <div style="margin-left: 0.2in;"> Element 28. Proprietary Ownership. </div> <br> <div style="margin-left: 0.2in;"> Element 29. Partnering Candidates. </div> <br> <div style="margin-left: 0.2in;"> Element 30. Appropriateness of Location. </div> <br> <div style="margin-left: 0.2in;"> Element 31. Quality of the Backup Plan. </div> <br> <div style="margin-left: 0.2in;"> Element 32. Unfair Advantages. </div> <br> <div style="margin-left: 0.2in;"> FINANCE. </div> <br> <div style="margin-left: 0.2in;"> Element 33. Manageable Capital Requirements. </div> <br> <div style="margin-left: 0.2in;"> Element 34. Low Cash Required Before Launch. </div> <br> <div style="margin-left: 0.2in;"> Element 35. Visible Capital. </div> <br> <div style="margin-left: 0.2in;"> HARVEST. </div> <br> <div style="margin-left: 0.2in;"> Element 36. High Potential Value. </div> <br> <div style="margin-left: 0.2in;"> Element 37. Foreseeable Harvest. </div> <br> <div style="margin-left: 0.2in;"> DAUNTING NEGATIVES. </div> <br> <div style="margin-left: 0.2in;"> Element 38. Taboo. </div> <br> <div style="margin-left: 0.2in;"> Element 39. Lack of Showstoppers. </div> <br> <div style="margin-left: 0.2in;"> Element 40. Pretending Not To Know. </div> <br> <div style="margin-left: 0.2in;"> THE STORY. </div> <br> <div style="margin-left: 0.2in;"> Element 41. High Profile Persons Available. </div> <br> <div style="margin-left: 0.2in;"> Element 42. Punchy, Compelling Story. </div> <br> <div style="margin-left: 0.2in;"> CARPE DIEM. </div> <br> <div style="margin-left: 0.2in;"> Element 43. Government Relevance. </div> <br> <div style="margin-left: 0.2in;"> Element 44. Low Hanging Fruit. </div> <br> <div style="margin-left: 0.2in;"> Conclusion of the Coin-Operated Laundry. </div> <br> <div style="margin-left: 0.2in;"> @PARTHEAD = III. The Scorecard and Beyond. </div> <br> <div style="margin-left: 0.2in;"> Game Caution. </div> <br> <div style="margin-left: 0.2in;"> Conclusion. </div> <br> <div style="margin-left: 0.2in;"> Appendix I. Orion Satellite Corporation. </div> <br> <div style="margin-left: 0.2in;"> Appendix II. PTAT System, Inc.. </div> <br> <div style="margin-left: 0.2in;"> Appendix III. Creative Destruction. </div> <br> <div style="margin-left: 0.2in;"> Appendix IV. Innovators Scorecard. </div> <br> <div style="margin-left: 0.2in;"> Appendix V. Coin-Operated Laundry Example. </div> <br> <div style="margin-left: 0.2in;"> About the Author. </div> <br> <div style="margin-left: 0.2in;"> Index. </div> <br>